Every Kaprice project pulls from at least three of these disciplines. We don't sell them à la carte — we work from your brief outward. The list is here so you know what's in the room.
We listen, learn, strategise, apply and optimise. Our planners work alongside media and analytics to build an integrated, measurable platform you can run a year on. The brief comes out of this room.
DELIVERS
Connection planners working alongside strategy and creative, so the channel mix isn't the last thing decided. We've shipped bus body, taxi wraps, district POSM, programmatic, paid social, and Reels — usually together.
DELIVERS
Numbers don't just measure success — they help us decide. We use post-buy data to shape the next wave's creative, not just to write a deck. Every campaign ships with a fidelity score and a what-we-learned.
DELIVERS
“Every brief contains an idea that hasn’t been made yet. Human instinct finds it. AI makes it real at a scale no room of people could match.”
Interaction designers, art directors, type-setters. Aesthetic but functional. We've built a 60th anniversary brand film, six Lunar New Year POSM, three Mirror talent KVs and a craft beer brand from a single hand-drawn sketch.
DELIVERS
Online ads, corporate sites, blog and social, editorial, video VO. EN, ZH-HK, ZH-TW and JP, all written by a human who speaks it. The Server scales the variants, but the first line is always ours.
DELIVERS
Predictive analytics, brand-tuned models, automated production pipelines, and a private engine called Kaprice Server. Faster, smarter, more impactful — and reviewed by a human at every gate.
Read the Server doc →DELIVERS
One brief, one deliverable. Strategy through to launch. Server included where useful, not as an upsell.
From 6 weeks · Quoted on brief.
Quarterly creative, social, always-on production. Your brand-tuned Server. A creative director on standing call.
From 6 months · Monthly billing.
We tune a Server on your brand, hand you the weights, and step back. Your in-house team runs it. We're available for the difficult cases.
2 weeks setup · One-off + light retainer.
Not sure which? Send a brief. We'll tell you which is honest for your need.